Acronyms of the Month

What is with all the goofy, lengthly and unpronounceable 'along' acronyms I'm seeing lately?

Some examples:

NaNoWriMo: national novel writing month
NaKniSweMo: national knit a sweater month
NaBloPoMo: national blog posting month

Why not just POMO, SWMO and NOMO?

The glory of an acronym is that it shortens a name, phrase, etc. That's why TLA's (three letter acronym) are so popular. They are quick and easy to say and figure out WTF they mean.

These NaMo things make my eyes hurt tying to translate. Hint: Using case changes in acronyms? If caps are needed so they are interpretable as more then just alphabet soup, they are missing the point of being an acronym.

Please, nah mo NaMos!